Bosideng releases capsule collections in collaboration with top international designers
Brand Dynamics

Bosideng releases capsule collections in collaboration with top international designers


(Beijing, China, October 27th) Bosideng, a Chinese brand specializing in down jackets for 45 years, released capsule collections in collaboration with three top international designers, which was witnessed by world-renowned fashion media and fashion icons. The capsule collections of Bosideng x International Designers will be available at Bosideng stores and flagship stores across the country starting from November 5th.

This collaboration with three internationally renowned designers from the United States, France and Italy is aimed at setting a new global trend in down jackets and unleashing the beauty of Chinese down jackets by breaking the tradition and integrating different fashion styles with exquisite craftsmanship.


American Designer Tim Coppens

Tim Coppens, former Design Director of Ralph Lauren and former Creative Director of Karl Lagerfeld, brought with him 17 pieces. Through the use of superb splicing technique to mix fur and all kinds of high-end fabrics, a strong resemblance to deconstruction in architecture can be felt in this Shelter collection. The fake two-piece design demonstrates the masterful skill of the designer in overlapping, combined with Bosideng's professional techniques, up to 800-fill down, 13 internal and external stitching at an interval of 3 cm and 100% eco-friendly dyed fabrics, manifesting designer’s distinctive taste in luxury.

French Designer Antonin Tron

Antonin Tron, a designer from Fashion Capital Paris, used to the Chief Designer for luxury brands such as LV, Balenciaga and Givenchy. There are 15 pieces in this capsule collection. With New Generation as the selling point, each piece is perfectly fit to meet the demands of sports. With the use of windproof and waterproof GORE-TEX for this collection, each piece is more functional. The A-Line silhouette is very modern. In terms of color, Antonin Tron uses a special silver color, which is reminiscent of snowy mountains under the bright sunshine, exhibiting exquisiteness of French romance.

Italian Designer Ennio Capasa

The Italian designer Ennio Capasa, who is favored by celebrities such as Lady Gaga, delivers the charm of Untamed Nature in this capsule collection. The 15 pieces are designed to showcase designer's avant-garde and wild style. The ultra-long or ultra-short clothing shout out the casual and free-spirited fashion attitude of the wearer; the modern cocoon silhouette can help you show your healthy feminine charm while doing exercise. Ennio uses prints and embroideries to enliven winter clothing. Details like the natural scenery and animal prints or embroideries on the down jackets make consumers feel like in the middle of a forest in Northern Europe.

Bosideng is well sold in 72 countries worldwide after 45 years of commitment down jackets

The collaboration with three world-famous designers indicates Bosideng's intention to go global. By further integrating prospective premium resources worldwide, Bosideng is making continuous efforts to promote the perfect integration of the world's top fashion design and Chinese ingenuity and craftsmanship. Bosideng aims to showcase professionalism and brand attitude to the world through exquisite craftsmanship and outstanding quality, and demonstrate to the public its charm as a down jacket expert that has conquered 72 countries.

Related Articles
Ultralight and Vibrant, Bosideng’s Tech-intensive Spring/Summer 2021 Collection Showcases Sun Protection Functionality Bosideng has recently become a new entrant and the only down jacket brand on the Brand Finance Apparel 50 2021, the annual report of the most valuable apparel brands around the globe. As a leader in the functional clothing category, Bosideng releases its new Spring/Summer 2021 Collection, offering consumers a wide range of professionally crafted wear in the spring and summer seasons. Brand Dynamics 2021.05.10 Read Now
A Dark Horse among 2021 Most Wanted New Year Gifts: How Bosideng Rises to Prominence As more and more new eye-catching brands start to emerge, we see a thorough reshuffle in the market in the post-pandemic era. The idea of “Content is King” is no longer the only golden standard in setting up marketing strategies for a brand to create major breakthroughs and become mainstream. How to achieve optimal positioning has been a highly demanding challenge for local Chinese brands. Brand transformation, driving domestic consumption, innovating new ways of customer acquisition, and content creation are all that need to be carefully planned and executed apart from product development. Brand Dynamics 2021.03.02 Read Now
Trusted by Antarctic Adventurers and Celebrities Alike, Bosideng’s Professional Collection Becomes a Phenomenon on the Internet As winter sets in again and people start shopping for new seasonal outfits, Bosideng, a local Chinese brand, is perhaps the most coveted and desirable down jacket label of the year, thanks to its 45 years of commitment to quality and technological advancement in this category. Bosideng collaborates with the Chinese Antarctic Research Expedition and launches its Professional Collection for the 2020 winter season, which, since its release, has been adored by the market due to superior protection from the cold and a sleek city-ready design. “The Chinese Antarctic Research Expedition team members wear Bosideng down jackets,” as people share the news on social media, the iconic winterwear brand has become a true phenomenon on the internet again. Brand Dynamics 2020.12.15 Read Now